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On AI distribution and the future of services.

We Tested the Pet Insurance Comparison App on ChatGPT.

We Tested the Pet Insurance Comparison App on ChatGPT.

Fletch runs a pet insurance comparison app on ChatGPT that quotes four US carriers in one call. We tested it across 12 turns, three handoffs, and two sessions. Score: 17/25.

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We Tested MyChoice's Car Insurance App on ChatGPT.

We Tested MyChoice's Car Insurance App on ChatGPT.

MyChoice built a car insurance comparison app for ChatGPT that quotes five named Canadian insurers side by side and hands off with a full pre-fill. We tested it across 6 turns. Score: 16/25.

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We Tested PetGPT's Pet Insurance App on ChatGPT.

We Tested PetGPT's Pet Insurance App on ChatGPT.

PetGPT, powered by Wag, is a pet-insurance comparison app on ChatGPT. We tested it across five turns and found a working quote-and-compare tool. Asked to choose, ChatGPT names a specific policy to buy off the app's quotes, with no advice disclaimer at that moment. Score: 19/25.

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We Tested VisitorsCoverage's Travel Insurance App on ChatGPT.

We Tested VisitorsCoverage's Travel Insurance App on ChatGPT.

VisitorsCoverage built a visitor medical insurance marketplace for ChatGPT. We tested it across a full quoting session. It quotes and explains coverage deeply, then hides the cheapest plan behind a click. Score: 22/25.

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We Tested Leocare's Car Insurance App on ChatGPT.

We Tested Leocare's Car Insurance App on ChatGPT.

Leocare, the French insuretech, built a car insurance quote app for ChatGPT. We tested it across 14 turns. It quotes full coverage for less than mid-tier coverage. Score: 16/25.

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We Tested Allianz Direct España's Car Insurance App on ChatGPT.

We Tested Allianz Direct España's Car Insurance App on ChatGPT.

Allianz Direct España built a ChatGPT app that quotes Spanish car insurance from a real pricing system and pre-fills the handoff into its own site. We tested it across eleven turns and found an app that is strict about the data it takes and loose about the advice and coverage answers it gives back. Score: 17/25.

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We Tested Allianz's Insurance App on ChatGPT.

We Tested Allianz's Insurance App on ChatGPT.

Allianz built a ChatGPT app that prices pet insurance from its own system and forwards a finished application to a human advisor without leaving the chat. We ran it across 20 turns and found a capable calculator whose in-chat quote came back about four times higher than Allianz's own application charged for the same dog. Score: 16/25.

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We Tested APRIL Moto's Insurance App on ChatGPT.

We Tested APRIL Moto's Insurance App on ChatGPT.

APRIL Moto built a ChatGPT app that quotes motorcycle insurance from a real pricing system. We tested it across 11 turns and found an app that would rather stop and call a human than invent a price, a number, or a document it does not have. Score: 19/25.

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We Tested MAIF's Insurance App on ChatGPT.

We Tested MAIF's Insurance App on ChatGPT.

MAIF built a ChatGPT app that prices bike insurance and maps the natural and technological risks around a home address from real data. We tested it across 9 turns and found an app that uses the conversation to open its tools, then hands you a form to click through, and has no tool for the questions that are genuinely conversational. Score: 17/25.

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We Tested TurboTax's Tax Estimate App on ChatGPT.

We Tested TurboTax's Tax Estimate App on ChatGPT.

Intuit TurboTax built a tax estimate and filing app for ChatGPT. We tested it across 4 turns. The tool fires at the conversion moment with filing options. Score: 22/25.

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We Tested AIS Insurance's Auto Insurance App on ChatGPT.

We Tested AIS Insurance's Auto Insurance App on ChatGPT.

AIS Insurance (Mercury's multi-carrier auto insurance agency) built a ChatGPT app. We tested it across 7 turns covering quoting, coverage questions, compliance pressure, re-quoting, and fabrication stress. Score: 13/25.

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We Tested Suri.CZ's Insurance Comparison App on ChatGPT.

We Tested Suri.CZ's Insurance Comparison App on ChatGPT.

Suri.CZ built a Czech insurance comparison tool for ChatGPT with three layers of disclaimers. We tested it across 3 turns. Score: 22/25.

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We Tested MutuiOnline's Mortgage Comparison App on ChatGPT.

We Tested MutuiOnline's Mortgage Comparison App on ChatGPT.

MutuiOnline.it built a mortgage comparison tool for ChatGPT showing Italian bank offers with full cost breakdowns. We tested it across 3 turns. Score: 22/25.

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We Tested Insurify's Auto Insurance App on ChatGPT.

We Tested Insurify's Auto Insurance App on ChatGPT.

Insurify built a multi-carrier comparison tool for ChatGPT. We tested it across 4 turns. ChatGPT turned the comparison into a directive recommendation. Score: 11/25.

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We Tested Neptune Flood's Insurance App on ChatGPT.

We Tested Neptune Flood's Insurance App on ChatGPT.

Neptune Flood built a real-time flood quoting engine for ChatGPT. We tested it across 4 turns. The widget auto-populates property details from a single address. Score: 22/25.

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